Shuford Technology - How to defend against bad online reviews

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How to defend against bad online reviews

We all know that bad reviews can hurt business, and these reviews can come from anyone at any time and be posted on any number of review websites.

Here are a list of review sites that your past customers can post reviews on:

· Google Places (integrated in Google+ now)

  • Yelp!
  • YellowPages
  • CitySearch
  • SuperPages
  • Yahoo Local
  • Bing Local
  • InsiderPages
  • MerchantCircle
  • Manta
  • BBB (Better Business Bureau)

This is only eleven possibilities, there are more.

A happy customer will leave your place of business and go on with life, an upset customer will jump through hoops to try to leave a bad review. What these means is that your business will have more bad reviews than good ones. What should you do about this?

If you encounter a happy customer, ask for a review!

It doesn’t hurt to ask a customer to review your business online. Give them instructions on how to find one of the above mentioned review sites, and post a review about their experience at your place of business. You don’t even have to do this in person, some simple postcard handouts, or business card sized request cards will do just fine.

It seems like a lot of work to keep tabs on every possible review site online, the list is long; and it keeps getting longer.

Shuford Technology can help with this; for only $25/month Shuford Technology will monitor all review websites online and notify you by Text Message, Email, and Postal mail whenever you receive a bad review. This report will also include how you can go about disputing, removing, or solving the issue of posted by the customer.

Customer feedback is great for business; it will help your business grow into a more successful enterprise.

If you’re interested in our review monitoring service give us a call, or contact us using the contact page.

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